The most populous and innovative country in the world, The People’s Republic of China, is always on the lookout for novel thoughts and ideas with education, businesses, technology, and almost everything else. Direct selling businesses also caught the Chinese attention for their uniqueness and the various opportunities it offers. But, from the initial boom in the early 90s, there was a pause midway due to numerous scandals and fraudulence that emerged in the MLM/direct selling sector.
However, direct selling brands like Infinitus which was founded as early as in the year 1992 stood high with their credibility and unique customer approach. The health products brand saw a straight increase in its revenue reaching $3950 million in the year 2021.
Breaking the conventional MLM marketing structure which is more prone to bogus money-making claims and scams, the country introduced the mandate Regulations on Direct Selling Management in the year 2005 to bring clarity and transparency into the business. This came as a blessing to the sector with multiple direct selling health and wellness, nutrition, personal care, dietary supplements, and such products did well in the Chinese market creating a major health and fashion trend in the market.
List of top MLM companies in China
The list of top direct selling companies in China would give us a brief overview of how the Chinese MLM picture has taken shape sector-wise and revenue-wise in the past years.
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Epixel MLM Software
Source - businessforhome.org
Data updated in January 2023
*The above list is subject to market changes and modifications.
Discover additional information on top 100 MLM companies.
Only a handful of MLM companies were approved to conduct business in the country in the last decade. Various statistics show that 48% of Chinese citizens are actively involved in various direct selling businesses in the country. This for sure is expected to rise with the sector earning more credibility and wide acceptance in the country with younger generations entering into the MLM business innovating newer business ideas incorporating technology at its best.
1. Infinitus
Founder: Lee Kum Kee Group
CEO: Lam Yu
Products & Services: Health
Website: www.infinitus-int.com
Achievements:
- Asia Pacific's Most Valuable Company 2022
- Won Product of The Year in Thailand’s Smart Awards 2022
- HR Asia Best Companies to work for in Asia 2022
2. JoyMain Int.
Founder: N/A
CEO: Xu Zhiwei
Products & Services: Nutrition & health care
Website: www.jmtop.com
Achievements:
- China's Top Ten Credible Brands for Healthcare Products
- China's 500 Most Valuable Brands
3. Perfect China
Founder: N/A
CEO: Koo Yuen Kim
Products & Services: Health care, household, skin care, and personal care
Website: www.perfect100.com
Achievements:
- Top 100 Star Overseas Enterprise
4. Sunhope
Founder: Kazuyuki Masumitsu
CEO: Shangji hen
Products & Services: Nutritious foods, skincare, home care
Website: www.sunhope.cn
Achievements:
- Perfect Enterprise of the year 2022
- Won Charity Driving Award of 2021
- Awarded the Health Industry Social Responsibility Star of 2021 by Finance China
5. New Era Health
Founder: N/A
CEO: N/A
Products & Services: Health care, nutritious foods
Website: www.intgz.com/en
Achievements:N/A
6. Longrich
Founder: Xu Zhiwei
CEO: Xu Zhiwei
Products & Services: Health care
Website: www.longrichbioscience.com
Achievements:
- Top 100 Growth Brand in Asia 2015
- GSK award for best supplier 2014
7. Quanjian
Founder: Shu Yuhui
CEO: Shu Yu Hui
Products & Services: Health care
Website: en.ziranyixue.com
Achievements: N/A
8. Yofoto
Founder: N/A
CEO: N/A
Products & Services: Health care & wellness
Website: www.yofoto.net
Achievements:
- Top Ten Food Safety Enterprises in China for 10 Years
9. Rolmex
Founder: N/A
CEO: N/A
Products & Services: Kitchen wares, cleaning, cosmetics, nutritional
Website: www.rolmex.com
Achievements: N/A
10. Golden Days China
Founder: N/A
CEO: Zu Mingjun
Products & Services: Skin care, health care
Website: en.jtgj.cc/GoldendaysModule
Achievements:
- Gold Cup Award on the Sixth Chinese New Technology & Products Expo
- Excellence Award from Shanghai Domestic & International Products Expo
- Silver Award from the 10-Year Invention Patents from State Intellectual Property Office
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