Nestled as the world's fourth-largest continent, South America offers a unique blend of ancient traditions and modern influences. It stands out as a region where diverse cultures, languages, and customs meet. This rich diversity deeply influences how people perceive business opportunities in this part of the world. For many, these opportunities echo South America's collective aspiration for entrepreneurship and economic success, representing a pathway to continued growth and progress.
MLM companies in South America contribute significantly to this ongoing narrative of development, innovation, and transformation. Thanks to their extensive array of products and services. To support this point, let’s take Natura & Co as an appropriate example. This company includes brands like Avon and The Body Shop which offers a wide range of products, including skincare, body care, cosmetics, perfume, haircare, etc.
Interested in exploring more?
List of top direct sales companies in South America
Here’s a list that provides an overview of the leading network marketing companies in South America, showcasing their growth and influence in the region.
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Epixel MLM Software
Source - businessforhome.org
Data updated in June 2025
*The above list is subject to market changes and modifications.
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List of top direct sales companies in South America by growth rate
| # | Company | Growth Rate | Revenue 2024 (in million USD) |
Revenue 2023 (in million USD) |
Country | Year Founded |
|---|---|---|---|---|---|---|
| 1 | Natura & Co | 21% | 5,649 | 4,671 | Brazil | 1969 |
| 2 | O Boticario | 0% | 995 | 995 | Brazil | 1977 |
| 3 | Belcorp | 0% | 780 | 780 | Peru | 1968 |
| 4 | UP! ESSÊNCIA | 0% | 105 | 105 | Brazil | 2007 |
| 5 | Destander International | 0% | 16 | 16 | Argentina | 2009 |
| 6 | Legacy Global | 0% | 15 | 15 | Peru | 2016 |
| 7 | Azenka | 0% | 10 | 10 | Peru | 2002 |
| 8 | Bioliffe moringa | 0% | 7 | 7 | Peru | 2018 |
| 9 | i9life/sense | 0% | 7 | 7 | Brazil | 2015 |
| 10 | AMAKHA PARIS | 0% | 5 | 5 | Brazil | 2017 |
| 11 | Racco Cosmeticos | 0% | 5 | 5 | Brazil | 1987 |
| 12 | Muscari International | 0% | 5 | 5 | Colombia | 2000 |
| 13 | Bioheal Colombia | 0% | 4 | 4 | Colombia | 2014 |
| 14 | Inkavida | 0% | 3 | 3 | Peru | 2018 |
| 15 | Evomel Bee Life | 0% | 2 | 2 | Brazil | 1995 |
| 16 | Hinode Cosméticos | -9% | 136 | 149 | Brazil | 1988 |
| 17 | Yanbal International | -10% | 450 | 500 | Peru | 1967 |
Company age and leadership: Leaders of MLM companies in South America
| # | Company | Year Founded | Age in 2026 (years) | CEO | Founder(s) |
|---|---|---|---|---|---|
| 1 | Natura & Co | 1969 | 57 | Joao Paulo Ferreira | Antônio Luiz Seabra |
| 2 | O Boticario | 1977 | 49 | Miguel Krigsner | Miguel Krigsner |
| 3 | Belcorp | 1968 | 58 | Eduardo Belmont | Eduardo Belmont Anderson |
| 4 | Yanbal International | 1967 | 59 | Janine Belmont | Fernando Belmont Anderson |
| 5 | Hinode Cosméticos | 1988 | 38 | Mauro Oliveira | Francisco and Adelaide Rodrigues |
| 6 | UP! ESSÊNCIA | 2007 | 19 | Clarel Lopes | Clarel Lopes |
| 7 | Destander International | 2009 | 17 | Jose Montoya | N/A |
| 8 | Legacy Global | 2016 | 10 | Jeff Blas | Jeff Blas, Yener Yobera, and Jonathan Lozano |
| 9 | Azenka | 2002 | 24 | Alexandro Braga | Alexandro Braga |
| 10 | Bioliffe moringa | 2018 | 8 | Heimer Auccasi Pichardo | David Ngoboka |
| 11 | i9life/sense | 2015 | 11 | Renato Mattos | N/A |
| 12 | AMAKHA PARIS | 2017 | 9 | Ricardo Bortoleto | Denise Lemos |
| 13 | Racco Cosmeticos | 1987 | 39 | Luis Felipe Rauen | Luiz Felipe Rauen and Gisela Rauen |
| 14 | Muscari International | 2000 | 26 | Alvaro Rocha | Alvaro Rocha |
| 15 | Bioheal Colombia | 2014 | 12 | Daniel Arce | N/A |
| 16 | Inkavida | 2018 | 8 | Jorge Luis Marcacuzco Palomino | N/A |
| 17 | Evomel Bee Life | 1995 | 31 | Evodio Barbosa de Souza | Evodio Barbosa de Souza |
Continuing our discussion about Natura & Co, one of the top network marketing companies that has been around since 1969, it’s evident that they have maintained a strong presence within the industry. They achieved a revenue of $5,649 million in 2024 and continue to uphold a robust position as one of the top MLM companies in South America.
The Brazilian direct selling market, in which Nature & Co is part of, holds the promise of better future by being one among the top 10 leading direct selling markets worldwide. Among the key players in this market, we have O Boticário, which reported a revenue of $995 million in 2024. This demonstrates how well-established companies in South America's direct selling sector are coming up with innovative business ideas and adapting to the changing attitudes of customers.
Turning our focus to Argentina, the direct selling sector has witnessed a remarkable 114.5% increase in sales. The sectors that are really making waves right now are direct selling health and wellness, beauty, and dietary supplements. This increase in demand can be explained by a few key reasons.
Increased focus on health-conscious lifestyles
Pursuit of physical and mental wellness
Desire for high-quality, trusted products
Quotes from the leaders of South America MLM companies
We understand the critical moment we live in right now and the role that companies need to play to engage themselves and commit to a better, more sustainable and more inclusive society. We still need to do so much more to be the generation that restores our planet and protects its people. Aligned with our guiding principles, Natura &Co hopes to be a part of the dialogue and the solution. We’re the generation that has the knowledge and the technology to stem the rise in global temperatures, put an end to the global waste issue, and create equality for those who need it most. But we now need to move faster, we need to act and be held accountable.
We are united, all four companies, in our decision to become Net Zero within 10 years, to develop regenerative solutions in pursuit of full circularity, and to take bold action towards more equality and inclusiveness in our network. We are focused on our destination and know our path will require innovation as well as collaboration over competition.
We believe that success comes from the connection between people. Our business model places the power of entrepreneurship in the hands of each consultant, creating inclusive and fair opportunities for everyone to grow and achieve their dreams.
Direct selling industry in South America
Based on the findings of WFDSA 2023 retail sales, a remarkable 83% of the active participants in this industry are women with a strong determination to build their own businesses. Whether it's introducing unique products, connecting with prospective customers, leveraging social media marketing strategies, or tapping into market trends, these entrepreneurs are reshaping the way business is conducted in South America.
The seamless integration of direct selling with top-notch technology has been a key factor in empowering these enterprising women. They are now able to access ecommerce platforms, mobile apps, and innovative digital tools. It allows them to reach a broader customer base and drive sales like never before. This digital transformation has also opened doors toward new possibilities for distributors to bring in new customers and expand their businesses on a global scale.
Discover how we build resilient businesses with advanced MLM functionalities
An overview of the top 10 MLM companies in South America
Natura & Co
Natura & Co
Country: Brazil
Website: www.natura.com.br
Top Earners: N/A
Products & Services: Beauty Products, Household, Personal Care, Skin Care,Solar Filters, Cosmetics, Perfume & Hair Care Products
Founder: Antonio Luiz Seabra
CEO: Fábio Colletti Barbosa
Year Founded: 1969
Headquarters: Parque Anhanguera, Sao Paulo, Brazil
Achievements:
- Ranked #4 in the 2025 DSN Global 100.
- Named one of the World's Most Ethical Companies in 2022 by Ethisphere.
- Honored as one of the Best for the World™ B Corps in 2022.
O Boticario
O Boticario
Country: Brazil
Website: www.boticario.com.br
Top Earners: N/A
Products & Services: Cosmetics, personal care
Founder: Miguel Krigsner
CEO: Fernando Modé
Year Founded: 1977
Headquarters: São José dos Pinhais, Brazil
Achievements:
- Ranked #17 in 2019 DSN Global 100.
- Best RFID Retail Implementation winner of 14th annual RFID Journal Awards.
- O Boticário secured final position in International Highlight Award 2020.
Belcorp
Belcorp
Country: Peru
Website: www.belcorp.biz
Top Earners: 10
Products & Services: Beauty products
Founder: Eduardo Belmont Anderson
CEO: Érika Herrero
Year Founded: 1968
Headquarters: San Isidro, Lima, Peru
Achievements:
- Received the CIO 100 Award for IT Excellence for leveraging AI and analytics.
Yanbal International
Yanbal International
Country: Peru
Website: www.yanbal.com/
Top Earners: 1
Products & Services: Cosmetics, Beauty Products, Jewelry
Founder: Juan Fernando Belmont Anderson
CEO: Janine Belmont
Year Founded: 1967
Headquarters: N/A
Achievements: N/A
Hinode Cosméticos
Hinode Cosméticos
Country: Brazil
Website: www.hinode.com.br
Top Earners: 3
Products & Services: Perfumes, cosmetics, personal care, hair care, wellness
Founder: Francisco & Adelaide Rodrigues
CEO: Sandro Rodrigues
Year Founded: 1959
Headquarters: São Paulo, Brazil
Achievements:
- Ranked #53 in 2025 DSN Global 100.
- 2015 Award for Best Fragrance Creation from ABIHPEC.
- 2016 Company of the Year by ABIHPEC.
UP! ESSÊNCIA
UP! ESSÊNCIA
Country: Brazil
Website: www.upessencia.com.br
Top Earners: 1
Products & Services: Beauty, cosmetic, personal care
Founder: Clarel Lopes
CEO: Clarel Lopes
Year Founded: 1959
Headquarters: Roraima, Brazil
Achievements: N/A
Polishop
Polishop
Country: Brazil
Website: www.polishop.com.br
Top Earners: N/A
Products & Services: Beauty, health & wellness, kitchen appliances
Founder: Joao Appolinario
CEO: Joao Appolinario
Year Founded: 1959
Headquarters: São Paulo, Brazil
Achievements:
- 1st Place in Complain season award Service Channel 2020.
- 2nd Place in Complain season award Service Channel 2019.
Destander International
Destander International
Country: Argentina
Website: www.destander.com/
Top Earners: N/A
Products & Services: Skincare
Founder: N/A
CEO: Heinz Moser
Year Founded: 2009
Headquarters: Cordoba, Argentina
Achievements: N/A
Legacy Global
Legacy Global
Country: Peru
Website: https://www.yosoylegacy.com/
Top Earners: N/A
Products & Services: Energy Drinks
Founder: Jeff Blas, Yener Yobera, and Jonathan Lozano
CEO: Jeff Blas
Year Founded: 2016
Headquarters: Lima, Peru.
Achievements: N/A
Azenka
Azenka
Country: Peru
Website: www.azenka.com.br
Top Earners: N/A
Products & Services: Essential oils, Cosmetcs and perfumes
Founder: Alexandro Braga
CEO: Alexandro Braga
Year Founded: 2002
Headquarters: Lima, Peru.
Achievements: N/A
Insights on MLM companies in South America
Disclaimer: Epixel neither promotes nor supports any of the companies mentioned in this article nor their products or services. The facts published here are represented as reported in the direct selling industry. The facts don't reflect our priorities. The revenue and earnings figures of MLM earners/companies published in this article are sourced from publicly available information. If you believe any information published here is incorrect, misleading, or infringes on your rights, please contact us immediately. We will review and take appropriate action. Also, if you do not wish to be featured in our content, you may write to us to request removal.
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