At a time when health consciousness is on the rise, individuals are increasingly prioritizing weight management and seeking healthier alternatives to achieve their goals. Quick fixes and instant results have got them hooked in the world of weight management. Fad diets and revolutionary supplements are an ongoing trend now providing companies with great business opportunities.
In 2024, global retail sales in the direct selling industry held steady at $163.9 billion. Although there was no increase, the post-pandemic downfall may have eased, and the industry is moving toward a fresh new phase of growth. In 2024, the number of independent sales representatives stayed unchanged at 104.3 million, with only a slight increase of 0.1%. The workforce is still 4.2% below its pre-pandemic size of 109.0 million in 2019.
Among the vast array of options available, weight loss MLM companies have emerged as problem solvers by offering solutions and support through their products and diet challenges.
According to Grand View Research, the global weight management industry generated an estimated amount of $142.58 billion in the year 2022. It is expected to grow at a 9.94% CAGR from 2023 to 2030.
These top mlm weight loss companies are soon going to hit the top MLM companies list with their diversified solutions and innovative approaches.
List of top MLM weight loss companies
The top weight loss companies listed here have already got into the list of top 500 direct selling companies with their unique offerings, approaches, and the impact they have on individuals looking to achieve their health goals.
| # | Company | Country | Revenue 2024 (in million USD) |
Revenue 2023 (in million USD) |
Growth Rate | Year Founded |
|---|---|---|---|---|---|---|
| 1 | Vida Divina | USA | 850 | 825 | 3% | 2016 |
| 2 | Shaklee | USA | 500 | 500 | 0% | 1956 |
| 3 | It Works! Global | USA | 450 | 495 | -9% | 2001 |
| 4 | Cambridge Diet | UK | 131 | 131 | 0% | 1984 |
| 5 | Truvy | USA | 99 | 99 | 0% | 2014 |
| 6 | Purium | USA | 70 | 70 | 0% | 1993 |
| 7 | Visi | USA | 26 | 26 | 0% | 2012 |
| 8 | CTFO | USA | 10 | 10 | 0% | 2015 |
| 9 | Saba | USA | 7 | 7 | 0% | 2012 |
| 10 | HB Naturals | USA | 3 | 3 | 0% | N/A |
©
Epixel MLM Software
Source - businessforhome.org
Data updated in July 2024
*The above list is subject to market changes and modifications.
Explore the success stories of top 100 MLM companies leading the charge in other MLM sectors.
List of top MLM weight loss companies by growth rate
| # | Company | Growth Rate | Revenue 2024 (in million USD) |
Revenue 2023 (in million USD) |
Country | Year Founded |
|---|---|---|---|---|---|---|
| 1 | Vida Divina | 3% | 850 | 825 | USA | 2016 |
| 2 | Shaklee | 0% | 500 | 500 | USA | 1956 |
| 3 | Cambridge Diet | 0% | 131 | 131 | UK | 1984 |
| 4 | Truvy | 0% | 99 | 99 | USA | 2014 |
| 5 | Purium | 0% | 70 | 70 | USA | 1993 |
| 6 | Visi | 0% | 26 | 26 | USA | 2012 |
| 7 | CTFO | 0% | 10 | 10 | USA | 2015 |
| 8 | Saba | 0% | 7 | 7 | USA | 2012 |
| 9 | HB Naturals | 0% | 3 | 3 | USA | N/A |
| 10 | It Works! Global | -9% | 450 | 495 | USA | 2001 |
Top product segments of leading MLM weight loss companies
| # | Company | Main Product Segments | Notable Products |
|---|---|---|---|
| 1 | Vida Divina |
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| 2 | Shaklee |
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| 3 | It Works! Global |
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| 4 | Cambridge Diet |
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| 5 | Truvy |
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| 6 | Purium |
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| 7 | Visi |
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| 8 | CTFO |
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| 9 | Saba |
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| 10 | HB Naturals |
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Company Age and Leadership: MLM Leaders of weight loss companies
| # | Company | Year Founded | Age in 2025 (years) | CEO | Founder(s) |
|---|---|---|---|---|---|
| 1 | Vida Divina | 2016 | 9 | Armand Puyolt | Armand Puyolt |
| 2 | Shaklee | 1956 | 69 | Roger Barnett | Forrest C. Shaklee |
| 3 | It Works! Global | 2001 | 24 | John Alcala | Mark Pentecost, Cindy Monroe |
| 4 | Cambridge Diet | 1984 | 41 | Chris McDermott | Alan Norman Howard |
| 5 | Truvy | 2014 | 11 | David Brown | Shawn Gibson and David Brown |
| 6 | Purium | 1993 | 32 | David Sandoval | David Sandoval and Amy Venner-Hamdi |
| 7 | Visi | 2012 | 13 | Kent Lewis | Kent Lewis, Ryan Lewis, and Paul Kramer |
| 8 | CTFO | 2015 | 10 | Steve Finger | Stuart Finger, Steve Finger, and Michael Khan |
| 9 | Saba | 2012 | 13 | Gary Hail | N/A |
| 10 | HB Naturals | 2016 | 9 | Paula Scarcella | Paula Scarcella |
Quotes from the leaders of weight loss MLM companies
I teach and live by a simple principle: the more loyal customers you acquire, the more your business will grow. Armand Puyolt, Founder and CEO, Vida Divina
For every single product that Shaklee makes… the question is, would I give it to my children? What would our scientists give it to their children? And when we provide it for you—the answer is, of course, we will never make anything that we would not give to our children. And that’s what makes us different. And so, 100%—yes—we will always maintain our quality standards. Roger Barnett, CEO, Shaklee
It’s human nature to define accomplishment as sales or revenue. Yet how I would define success looking back over the past 20 years is how many lives we’ve changed. Mark Pentecost, Founder & Chairman of the Board, It Works!
An overview of best MLM weight loss companies
Vida Divina
CEO : Armand Puyolt
Country : USA
Founding Year : 2016
Annual Revenue 2023 : $850 million
Vida Divina
CEO : Armand Puyolt
Country : USA
Founding Year : 2016
Annual Revenue 2023 : $850 million
Standing atop in the weight loss direct sales companies list, Vida Divina is committed to providing quality health and wellness products to help customers manage a healthy lifestyle. Products of Vida Divina include beverages such as tea and coffee, vegetable and fruit-based beverages, cleansers, toners, and toothpastes.
Launched in 2016 by Armand Puyolt, a network marketer turned entrepreneur, Vida Divina is headquartered in Ontario, Canada with corporate offices in Colombia, Costa Rica, Dominican Republic, Ecuador, El Salvador, Ghana, Mexico, Panama, and Peru. The company ships to several other countries across the globe.
The year-over-year revenue of Viva Divina was $850 million in 2023, reflecting a 3% increase from the previous year.
Shaklee
CEO : Roger Barnett
Country : USA
Founding Year : 1956
Annual Revenue 2023 : $500 million
Shaklee
CEO : Roger Barnett
Country : USA
Founding Year : 1956
Annual Revenue 2023 : $500 million
One of the oldest weight loss MLM companies in the US, Shaklee marks its 68th year in the direct sales industry. Shaklee offers personal care, wellness, and home care products that stand close to nature. Shaklee Corporation claims to have invented the first multivitamin in the US. The founder, Dr. Shaklee, invented “Shaklee’s vitalized minerals” in 1915 and Shaklee Corporation opened officially for business in 1956.
Shaklee is also the only network marketing company to have received a “Climate Neutral Certification”. The company has so much confidence in the impact their products can bring in people’s lives and for the same reason they offer a 100% money back guarantee if their products fail to keep its promise.
Shaklee generated an annual revenue of $500 million consecutively in 2022 and 2023.
It Works! Global
CEO : John Alcala
Country : USA
Founding Year : 2001
Annual Revenue 2023 : $450 million
It Works! Global
CEO : John Alcala
Country : USA
Founding Year : 2001
Annual Revenue 2023 : $450 million
It Works! Global is a US-based weight loss direct selling company that manufactures hair, skin, and body essentials. Their product range includes mlm supplements for weight control, gut health, active lifestyle, and beauty. It Works! Global was recognized with Platinum status in the Direct Selling News’ Customer-Centric Recognition program for two consecutive years, 2022 and 2023.
It Works! Global has appeared in the Inc. 500 list three times and Inc. 5000 list twice. The growth of this weight loss direct sales company since its launch in 2001 has been a story of hard work, passion, and commitment. The annual revenue of the company in 2023 was $450 million, a decline of 9% from its revenue of $495 million in 2022.
Cambridge Diet (The 1:1 Diet by Cambridge Weight Plan)
CEO : Clive Norton
Country : UK
Founding Year : 1984
Annual Revenue 2023 : $131 million
Cambridge Diet (The 1:1 Diet by Cambridge Weight Plan)
CEO : Clive Norton
Country : UK
Founding Year : 1984
Annual Revenue 2023 : $131 million
Initially launched as “Cambridge Diet” in 1984, the weight loss MLM company in 2019 changed its name to “The 1:1 Diet by Cambridge Weight Plan”. The network marketing company provides weight loss plans and products through one-on-one customer relationships.
The 1:1 Diet by Cambridge Weight Plan has over 35 products that includes savory meals, shakes, bars, soups, smoothies, and other meal replacement products. One of the earliest direct selling weight loss companies, The 1:1 Diet by Cambridge Weight Plan, claims to have successfully partnered the transformation journey of customers belonging to diverse age group.
The UK-based weight loss MLM company maintained a steady annual revenue of $131 million in 2022 and 2023.
Truvy
CEO : David Brown
Country : USA
Founding Year : 2014
Annual Revenue 2023 : $99 million
Truvy
CEO : David Brown
Country : USA
Founding Year : 2014
Annual Revenue 2023 : $99 million
Established in the year 2014, the weight loss direct sales company from the US caters to the weight management needs of its customers through its products that are claimed to have been scientifically proven and effective. Truvy products are made to maintain four health factors—cellular hydration, craving control, beauty and immunity, and energy. Truvy has specific products that cater to each of these demands of its customers. Apart from providing customers with weight loss products, Truvy has an innovative mobile app that lets them track and plan their diet loss journey.
The multi-level marketing company generated an annual revenue of $99 million in both 2022 and 2023.
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Purium
CEO : David Sandoval
Country : USA
Founding Year : 1993
Annual Revenue 2023 : $70 million
Purium
CEO : David Sandoval
Country : USA
Founding Year : 1993
Annual Revenue 2023 : $70 million
Purium calls itself a “Transformation Company” that help people manage a healthy lifestyle through weight management. Purium products are said to have manufactured from organic raw materials cultivated through regenerative farming practices. The brand has an innovative product line that includes mushroom blends and “Pineal Clear”, a targeted supplement for brain.
The US MLM company established in 1993 is into creating unique formulations to balance nutrition in the diets of people and pets. The annual revenue of Purium as recorded in 2022 and 2023 was $70 million.
Visi
CEO : Kent Lewis
Country : USA
Founding Year : 2012
Annual Revenue 2023 : $26 million
Visi
CEO : Kent Lewis
Country : USA
Founding Year : 2012
Annual Revenue 2023 : $26 million
Visi Global has a diverse product range that includes skin care and wellness products together with weight loss products. The weight loss bundles of Visi includes protein powders, capsules, and energy supplements. This weight loss MLM company offers preferred customers special discounts, and its independent partners commissions in addition to the special discounts.
Visi also operates in Canada, Japan, and Philippines through their online store. The weight loss MLM company established in 2012 has accumulated year-over-year revenue of $26 million in 2023.
CTFO
CEO : Stuart Finger
Country : USA
Founding Year : 2015
Annual Revenue 2023 : $10 million
CTFO
CEO : Stuart Finger
Country : USA
Founding Year : 2015
Annual Revenue 2023 : $10 million
CTFO, Changing The Future Outcome, is the US-based weight loss MLM company with diet and wellness supplements in its product line. In addition to CBD and weight management products, CTFO also deals with skin care, nutrition, and pet care products.
CTFO provides entrepreneurial opportunities for ambitious individuals to try, sell, and earn with their products. The multi-level marketing company was founded in 2015 and has marked its presence among top 500 MLM companies in the world. The revenue of CTFO in 2023 was $10 million.
Saba
CEO : Gary Hail
Country : USA
Founding Year : 2012
Annual Revenue 2023 : $7 million
Saba
CEO : Gary Hail
Country : USA
Founding Year : 2012
Annual Revenue 2023 : $7 million
The weight loss and nutrition MLM company was established in the year 2012 in the US. Saba has a product range consisting of weight management, skin care and beauty, and wellness products. The company focuses on driving growth by empowering its workforce with earning opportunities. Their flagship products in their weight management category include Saba 60, Saba Ace, and Empower.
Looking into the revenue growth of the company, we can see that, even while making a slower growth the company has remained at a constant $7 million in revenue in 2022 and 2023 respectively.
Recent news on top weight loss MLM companies
Shaklee obtains license for Liquid BioCell Collagen
Shaklee got the license for their Liquid BioCell Collagen which is said to prevent early aging. This acquisition will enable them to distribute their best selling products more effectively.
Zinzino earned rights to Valentus
Zinzino acquired the rights to Valentus Global’s distributor database and associated customer records, inventory, and IP rights for $2 million, as purchase price.
Zinzino plans to develop algae from photobioreactors with Xion International Group
Zinzino has started to work with Xion International Group to form a project for developing algae from bioreactors. This will help the company to increase sales through raw material supply and product offerings.
Zinzino AB announced plans to acquire direct sales company Truvy
Zinzino AB plans to gain direct sales company Truvy, which includes its distributor database, associated customer register, inventory, and IP rights. The purchase price could rise from $4 million to $16 million based on future sales.
LifeVantage shows a massive increase in natural MindBody GLP-1 production
GLP-1 production has increased by 200% compared to last year with LifeVantage Corporation's MindBody GLP-1 System. Participants reported effective weight loss, a decrease in food cravings, and good body composition.
Modere found a new home under The Shaklee Networks to sell its products
Shaklee acquired the rights to Modere trademarks, patents, and product formulas along with the license to sell Liquid BioCell Collagen. The company also gained Modere’s North American manufacturing and testing equipment.
The weight loss MLM industry is poised to welcome many more companies with groundbreaking product innovations. Let’s hope these upcoming innovations have the potential to revolutionize the market, offering customers more choices and opportunities to achieve their health and wellness goals.
Disclaimer: Epixel neither promotes nor supports any of the companies mentioned in this article nor their products or services. The facts published here are represented as reported in the direct selling industry. The facts don't reflect our priorities. The revenue and earnings figures of MLM earners/companies published in this article are sourced from publicly available information. If you believe any information published here is incorrect, misleading, or infringes on your rights, please contact us immediately. We will review and take appropriate action. Also, if you do not wish to be featured in our content, you may write to us to request removal.
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