The US is home to many pet lovers, and they have special affinity towards dogs and cats. Many couples in the US are nowadays seen adopting pets rather than having a child. Of course, not everyone has the same motive as there are some other families who take care of pets along with their children. For them, pets are a part of the family, and these pets receive the same love and treatment that human beings get. The love and warmth received from pets have convinced many Americans to adopt these adorable creatures without much thought.
Pets along with their products and services are attaining more and more attention, mostly because of the growing trend of pet adoption in the country. The pet industry is growing as pet owners are giving importance to their pet’s health now more than ever.
List of the top MLM pet companies in USA
The MLM companies in US are growing and expanding with time and different varieties of MLM businesses are being set up these days. The pet MLM is one such industry that’s gaining traction in the country. Here’s a list of the top network marketing pet MLM companies:
# | Name | Revenue 2024 (in million USD) |
Revenue 2023 (in million USD) |
Growth Rate | Year Founded |
---|---|---|---|---|---|
1 | LifeVantage | 230 | 213 | 8% | 2003 |
2 | Youngevity | 147 | 147 | 0% | N/A |
3 | PawTree | 25 | 25 | 0% | 2012 |
4 | CTFO | 10 | 10 | 0% | 2015 |
5 | Life Abundance | 7 | 7 | 0% | 1999 |
6 | Pure Heaven | 6 | 6 | 0% | 2009 |
7 | HB Naturals | 3 | 3 | 0% | N/A |
8 | NéVetica | 2 | 2 | 0% | N/A |
Data updated in June 2025
*The above list is subject to market changes and modifications.
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Synopsis of the top MLM pet companies in US
LifeVantage

LifeVantage
LifeVantage is one of the top direct sales companies for pets in the USA. Founded in 2003, the company mainly produces items related to nutrition, skin care and age reversal. The multi-level marketing company also helps people start a business through network marketing programs and membership opportunities. Those who join the company works as an independent LifeVantage consultant. The company claims that turning to network marketing has helped them immensely in selling Protandim, their first product. It helped them earn $30 million in the first year and $100 million in the second.
Country: USA
Website: www.lifevantage.com
Top Earners: 26
Products & Services: Animal/Pet Care, Health/Fitness/Wellness, Nutritional Supplements, Skincare, Weight Management
Founder: Darren Jensen
CEO: Steven Fife
Year Founded: 2003
Headquarters: Lehi, Utah,USA
Achievements:
- LifeVantage Honored As Gold & Bronze Stevie Award Winner In 2020 American Business Awards.
- LifeVantage Honored as Stevie® Award Winner in 2019 American Business Awards.
Youngevity

Youngevity
Youngevity is a direct selling company that focuses on health, wellness and nutritional requirements of pets like cats and dogs. Their operations and services are based on the principles of co-founder, Dr. Joel Wallach. Youngevity offer anti-aging products and nutritional supplements for pets.
Country: USA
Website: https://youngevity.com/us_en
Top Earners: 2
Products & Services: Pet care, Nutrition, Fashion
Founder: Dr. Joel Wallach
CEO: Stephan Wallach
Year Founded: 1997
Headquarters: California,USA
Achievements: N/A
PawTree

PawTree
PawTree LLC, is a pet direct sales company that produces specially crafted supplements, treats and food items for dogs. They produce premium quality products that are designed based on the unique dietary needs of canines. PawTree’s products are made by veterinarians and those who have PhDs in Animal Science and Pet Nutrition.
Country: USA
Website: https://pawtree.com/
Top Earners: 5
Products & Services: Pet Nutrition and Care
Founder: Roger Morgan
CEO: Roger Morgan
Year Founded: 2012
Headquarters: Southlake, Texas,USA
Achievements: N/A
CTFO

CTFO
CTFO is a company founded in 2015, which has rebranded its name to XosialX in 2025. Their offer products for humans as well as their pets. The pet products they offer are CBD pet drops, hemp pet oil and pet treats. They also offer products like gummies, shakes, haircare, relief creams, etc.
Country: USA
Website: https://myctfo.com/
Top Earners: 26
Products & Services: CBD pet drops, hemp pet oil and pet treats
Founder: Stuart Finger, Steve Finger, and Michael Khan
CEO: Steve Finger
Year Founded: 2015
Headquarters: Vacaville, California,USA
Achievements: N/A
Life Abundance

Life Abundance
Life Abundance is an employee-owned direct selling company which was founded in the year 1999. They mainly produce dietary supplements and dog food but are also in the pursuit of innovating and introducing variety products. The company has a non-profit organization called Dr. Jane Foundation.
Country: USA
Website: www.lifesabundance.com/
Top Earners: 26
Products & Services: Health, Wellness, and Pet Products
Founder: Dennis and Carol Berardi
CEO: Lester Thornhill
Year Founded: 1999
Headquarters: Florida, USA
Achievements: N/A
Pure Haven

Pure Haven
Pure Haven is a direct selling company whose mission is to provide safe, effective and non-toxic products for personal care, pets and home. The company claims that it’s sourcing and manufacturing procedures are done with a strict guideline. Pure haven has a USDA certified organic facility were 95% of its products are produced.
Country: USA
Website: www.purehaven.com
Top Earners: N/A
Products & Services: Personal care, pet care
Founder: Kim Anderson
CEO: Miranda Inglis
Year Founded: 2009
Headquarters: Johnston, Rhode Island, USA
Achievements: N/A
HB Naturals

HB Naturals
HB Naturals is a network marketing company that produces natural products for healing ailments and bringing health and wellness to the body. They also produce pet products for cold, congestion, flea, tick, itch and wellness. The formulas are created by Alexandria Brighton, who is also one of the founders of HB naturals. The company produces over 200 products; it has been consistently growing for 8 years due to the hard work and determination of everyone involved.
Country: USA
Website: www.hbnaturals.com/
Top Earners: 2
Products & Services: Wellness
Founder: Paula Scarcella, Ben Scarcella
CEO: Paula Scarcella
Year Founded: 2016
Headquarters: Morrow, Ohio, United States
Achievements: N/A
NeVetica

NeVetica
NeVetica is a pet direct sales company that sells pet products and provides pet related services. The company has a community that discusses and brings awareness about pet health. The company offers a variety of products specially crafted for dogs like NeVetica Multivitamins, Hip & Joint Large, Skin & Coat and Calming Support. The company also sells clothing apparels for the pet owners.
Country: USA
Website: https://nevetica.com/
Top Earners: 2
Products & Services: Pet health and wellness
Founder: Dr. Lance London
CEO: Dr. Lance London
Year Founded: N/A
Headquarters: Lanham, Maryland, USA
Achievements: N/A
Discover how we build resilient businesses with advanced MLM functionalities
The network marketing companies that are in sync with the changing consumer trends can make their mark in the market. Existing pet MLM companies in the US are utilizing the popularity of pet products and services to their advantage. The younger generations like millennials and Gen Z are the future of the country and they are the ones showing more enthusiasm towards pets. So, targeting these specific groups of the population could benefit your business immensely.
Disclaimer: Epixel neither promotes nor supports any of the companies mentioned in this article nor their products or services. The facts published here are represented as reported in the direct selling industry. The facts don't reflect our priorities. The article was compiled based on available resources and does not represent special mentions or priorities to organizations, persons, or products.
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