For pop culture junkies, Montana might immediately bring to mind the 2018 popular TV show-Yellowstone. It's not surprising as it's a state full of vast skies, rocky mountains, and lots of space to live an outdoor friendly life. Beyond this natural beauty, Montana exists as a state where MLM business has a relevant and niche market. Unlike classic cowboy states like Texas where direct selling is more widespread, MLM in Montana remains selective, community-driven and largely digital. Montanans prefer to participate actively in network marketing via social media. Although the state is ranked 4th by geographical size, its scattered population makes it difficult for in-person sales, making digital business essential.
List of top MLM companies in Montana
Montana’s population loves the outdoors. Activities such as hiking, horseback riding, and skiing are their way of life rather than a hobby. The strong focus on physical health makes Montana a fertile ground for multi-level marketing companies involved in health and wellness, skincare, and cosmetics. Here is a list of top MLM companies, including wellness brands who have a thriving base among the Montanans.
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Epixel MLM Software
Source - businessforhome.org
Data updated in September 2025
*The above list is subject to market changes and modifications.
Impact of Direct Selling by State, 2023
13 Million People Involved • $36.7 Billion in Retail Sales
| State/Territory | People Involved | Retail Sales |
|---|
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Conclusion
Like Maine, Montana is also a pro small business state due to its no sales tax policy and simpler rules compared to coastal towns. Montana has 66,402 people involved in direct selling as reported by DSEF in 2023 with a retail revenue of $167 million. Montana is where cowboy chic meets the earthy rich of the US. The ranch lifestyle and the traditional nature of the state will help you to build a loyal clientele while indulging in slow paced cowboy luxury.
Disclaimer: Epixel neither promotes nor supports any of the companies mentioned in this article nor their products or services. The facts published here are represented as reported in the direct selling industry. The facts don't reflect our priorities. The article was compiled based on available resources and does not represent special mentions or priorities to organizations, persons, or products.
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