• Digital tools to improve agent productivity

    Digital tools to improve agent productivity

    Digital tools to improve agent productivity

    With an aim to make work easier for its agents, PHP Agency uses digital tools like CRM and ERP systems. These platforms help manage tasks, track sales, and improve productivity across recruiting, licensing, and client interactions.

    (Source: PHP Agency)
  • Gamified approach to sales growth

    Gamified approach to sales growth

    The company introduced a dedicated sales app that helps agents stay on track with real-time updates, goal tracking, and built-in contests. It also includes in-app communication, making it easier for teams to stay connected and motivated, which helps improve overall sales performance and effective growth.

    (Source: PHP Agency)
    Gamified approach to sales growth
  • Focus on financial education and protection

    Focus on financial education and protection

    Focus on financial education and protection

    PHP focuses on financial education and aims to support underserved communities. The company uses its insurance products to help families build long-term financial security and protection.

    (Source: PHP Agency)
  • Turning sales into a meaningful profession

    Turning sales into a meaningful profession

    The company presents life insurance not just as a product, but as a long-term career option. It promotes the agent role as a way to build a business, create financial independence, and leave a lasting legacy.

    (Source: PHP Agency)
    Turning sales into a meaningful profession
  • Enhancing services with strategic integration

    Enhancing services with strategic integration

    Enhancing services with strategic integration

    PHP partnered with Integrity Marketing Group to tap into stronger technology, wider distribution, and better operational support. This move helps the company grow faster and improves the services it offers.

    (Source: PHP Agency)

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Patrick Bet-David

Pineapple I am exceptionally pleased to make the announcement at this time as it sets the leadership team in place that will lead PHP today and into its next phase of growth.

Patrick Bet-David

Founder & CEO, PHP Agency

Maral Keshishian

Pineapple It is an honor to continue to serve our field agents and our employees in this new capacity. With a continued focus on the growth of our key operational metrics, PHP is better poised to scale today than ever before.

Maral Keshishian

President, PHP Agency

Patrick Bet-David

Pineapple As PHP continues to grow, it is critical that our IT systems and Bamboo platform also grow to exceed our needs and provide industry-leading capabilities. I am pleased to add Lee to our C-Level team and am confident he is up to the challenge.

Patrick Bet-David

Founder & CEO, PHP Agency

Yong Lee

Pineapple I am humbled to be part of such a talented C-Suite team and a great organization like PHP. This role brings together my passion for technology and financial services.

Yong Lee

CTO, PHP Agency

Sheena Sapaula

Pineapple When you look at where PHP is today, there is no doubt this is a unique organization with a once-in-a-lifetime opportunity. With a vision of being the largest field marketing organization, we attract people who want to be a part of history - something bigger than themselves.

Sheena Sapaula

Board Council and Chairwoman of the Field Advisory Board, PHP

Projects

Licensed agents 50,000+

PHP Agency now has over 50,000 licensed agents in 49 US states and Puerto Rico.

Tasks

Families served 600,000+

The company has provided education, preparation, and life insurance protection to over 600,000 American families.

Roles

Office locations 150+

With over 150 offices, PHP Agency serves communities throughout the US and Puerto Rico.

Projects

Women representation 53% of agents

PHP Agency’s agent workforce is 53% women, which reflects the company’s diversity and inclusion efforts.

Tasks

Hispanic/Latino representation 43% of agents

About 43% of PHP Agency’s agents belong to Hispanic or Latino communities, which illustrates the company’s dedication to diversity.

Roles

Black/African American representation 34% of agents

PHP Agency’s agent workforce includes around 34% Black or African American members.

Projects

No prior industry experience 92% of agents

Around 92% of PHP agents had no previous life insurance experience when they joined. The company equips them with the knowledge and skills they need.

Tasks

Average agent age 35 years

With an average age of 35, PHP Agency maintains a relatively young agent network.

Roles

Military veteran agents 7%

US military veterans represent roughly 7% of PHP Agency’s agents. The company values their skills and contributions.

January 4, 2023
New President announced by PHP Agency.
New President announced by PHP Agency.
July 20, 2022
PHP Agency and Patrick Bet-David team up with Integrity for growth.
PHP Agency and Patrick Bet-David team up with Integrity for growth.
April 28, 2022
Yong Lee joins PHP Agency as Chief Technology Officer.
Yong Lee joins PHP Agency as Chief Technology Officer.
March 15, 2022
PHP Agency opens the year with regional events.
PHP Agency opens the year with regional events.
January 25, 2022
PHP Agency issues 2021 DEI Transparency Report.
PHP Agency issues 2021 DEI Transparency Report.
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