Key features developed for custom apparel sales

The MLM platform for the fashion and apparel MLM company had features that focused on creating personalized customer experiences and empowering the distributor network. Product customization, commission management, performance monitoring and a multi-lingual ecommerce platform were all contributing factors to establishing user engagement and seamless shopping experience for the clothing MLM company.

Customization at its creative best

The ecommerce store has a personalization studio which lets customers customize their products using text and images. The suite hosted four customization zones for each product, front, back, left and right. This gave customers the flexibility to design their apparel and accessories.

Customers have the liberty to add custom text or upload images and logos with the preferred font, size, alignment, and color preferences. The final preview of the product including the selected images or text is displayed before placing the order.

Ecommerce and order management

The shopping experience for customers was smooth and free of hassles. Features like auto-calculated customization charges, order tracking and delivery updates enhanced the supply chain process and attracted loyalty and satisfaction of the customers.

The ecommerce shop was made available in two languages, English and French, with English being the default language. Transactions were carried out in Euro and customers were rightly notified about shipping charges and delivery timeline. A minimum cart value feature to avail free shipping along with notification on a lower cart value made customers purchase more encouraging increased order value.

The ecommerce frontend had a responsive design and user-friendly navigation with regional compliance features to ensure smoother operations for the business and enhanced shopping experience for customers.

Distributor management system with unilevel MLM plan

The company operated on a unilevel MLM plan with automated commission management and performance tracking. Distributors can sign up free of cost through the main company website or provide referral links. MLM genealogy tree lets admins monitor downline teams easily on a tree like organizational structure.

An activity tracking feature ensured that the distributors performed consistently by tracking their rank advancements, conversions and earnings. An "active criteria" rule mandated one personal purchase every three months and notified the distributor on time. Uplines and admins received automated alerts upon status changes and inactive distributors flagged on their dashboards.

Rank management

The platform managed the entire rank management process. Admins keep the ranks pre-configured in the system and the system auto-advances each distributor to the new rank once the criteria are met. The rank advancements can be done manually and automatically.

The system facilitated flexibility in performance recognition by allowing admins to override criteria and vest higher ranks when needed.

Commission tracking and report generation

Commissions were calculated based on the unilevel plan configured in the system. The reports were generated in real time to let distributors track their earnings and team performance across all levels.

Reports on commission earnings, withdrawals and team commissions can be generated and downloaded for specific time periods.

Chatbot integration and auto responders

An AI-powered chatbot was integrated to support customer inquiries and concerns instantly. The chatbot responded to FAQs and common support queries using the database managed by the admin. An admin interface lets the admin add new questions and their responses and delete questions that are no longer relevant.

Customized autoresponders can be set up and sent to users according to the situation. Admin can add new messages or edit existing ones to notify the users about active criteria, free shipping alerts, product unavailability, etc.

Shipping integrations

A custom API integration connects the MLM platform with the company’s logistics partner. The system initiated an automated order transfer including uploaded images, text inputs, and placement coordinates. The order data is visible to the customers and distributors.

Security and compliance features

The platform has advanced security and compliance features to effortlessly operate in multiple markets across Europe. The system defends most OWASP vulnerabilities like unvalidated input, broken access controls, injection flaws, and more. Security management features like encrypted passwords, two-factor authentication, and role-based access control ensure complete protection to organizational and customer data. The system ensures that all user data and activities are compliant with GDPR policies and thus make the business legally safe for European markets.